Abor-Baumpflege
Website
Project overview
ABOR-Baumpflege is a professional website for a German company specializing in tree care, pruning, and safe tree removal in and around Hamburg. The site clearly presents the company’s services (tree care, crown maintenance, tree felling, rope climbing technique, root & soil protection, and technical accompaniment for construction projects to protect nearby trees), alongside a project portfolio and genuine client testimonials.
Initial concepts
Early UI Concepts and Visual Explorations
The challenge
The main challenge was building a site that reflects the technical, certified nature of a company operating under strict European standards (ZTV-Baumpflege and DIN 18920), while simplifying complex technical services — such as rope climbing technique or construction-related tree protection accompaniment — into clear language accessible to non-specialist clients. It also required designing a visual project portfolio that highlights work quality, along with direct contact integration (phone and email) to make requesting quotes simple.
The result is a professional website that highlights the company’s 10+ years of experience and builds client trust through a clear service overview, a genuine project portfolio, and documented client reviews. The site makes it easy for residents and property owners in and around Hamburg to reach out directly and request tailored quotes for their specific tree or project needs.
Responsive
Tech
